Concept campaign, self-initiated. Not a client · Accessories

Meta smart glasses

A self-initiated campaign for Meta's smart glasses, made to show how an eyewear launch can be shot with one consistent model across a full set rather than a single lucky frame. One face, one tiled studio, eight looks. The hard part of AI imagery is keeping a person the same from frame to frame. This set was built to prove it.

Services
  • Eyewear
  • Casting
  • Fashion campaign
What I made
  • One cast face, eight frames
  • Hero to full length
  • Product frame
  • Consistent light and grade
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Model lowering black sunglasses in a tiled studio
Model leaning forward in black against the tiles
Model laughing with a hand through her hair

The same person, frame after frame. That is the whole point of the set.

Full-length portrait in black tailoring
Overhead portrait showing the gem-set frame
Profile portrait with stacked silver jewellery
Model adjusting the frames with a gloved hand
Three frames laid out on a tiled surface
CITRA resort SS26 campaign cover, model in swimwear in Mediterranean lightNext project: CITRA resort