---
title: "Moss and Salt: fashion campaign case study · Bilder Studio"
description: "A coastal outerwear label I made up for one editorial: a green shearling against grey rock, sea spray and a sky that never clears. The set is about weather on fabric, so the same coat is shot wet, wind-blown and still, seven times, with the same face in every frame."
url: "https://bilder-studio.com/work/moss-and-salt/"
---

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Own concept brand · Fashion

# Moss and Salt

A coastal outerwear label I made up for one editorial: a green shearling against grey rock, sea spray and a sky that never clears. The set is about weather on fabric, so the same coat is shot wet, wind-blown and still, seven times, with the same face in every frame.

Services

- Outerwear
- Coastal editorial
- Weather

What I made

- Brand and editorial concept
- Seven frames
- Weather and texture

[← Back](https://bilder-studio.com/work/)

![Model in a green shearling coat against a grey sky](https://bilder-studio.com/Projects/MossSalt/WEBSITE/1.webp)

![Bare shoulder and the shearling, looking back](https://bilder-studio.com/Projects/MossSalt/WEBSITE/2.webp)

![Close crop, wet hair across the face](https://bilder-studio.com/Projects/MossSalt/WEBSITE/3.webp)

Weather on fabric. The coat is shot wet, wind-blown and still.

![Face turned up into the mist](https://bilder-studio.com/Projects/MossSalt/WEBSITE/4.webp)

![Model half hidden in the coat's collar](https://bilder-studio.com/Projects/MossSalt/WEBSITE/5.webp)

![Profile against the sea and rocks](https://bilder-studio.com/Projects/MossSalt/WEBSITE/6.webp)

![Standing on the rocks in the shearling](https://bilder-studio.com/Projects/MossSalt/WEBSITE/7.webp)

![Coco de Mer lingerie editorial, model standing in a gilded Parisian salon under a chandelier](https://bilder-studio.com/Projects/CocoDeMer/WEBSITE/1.webp)

[Next project: **Coco de Mer**](https://bilder-studio.com/work/coco-de-mer/)

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